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Importing electrical appliances into Malaysia

Updated 2026-10-17 · Malaysia

Almost every Malaysian buyer asks us for "the SIRIM certificate" before placing an order. That request names the right brand and the wrong document. Malaysia regulates electrical equipment through the Energy Commission (Suruhanjaya Tenaga, ST), and the approval that actually controls your shipment is a Certificate of Approval (CoA) held in the importer's name — not a certificate the factory can hand over like a test report. SIRIM's role is testing, certification support and the consignment test that produces the label. Get the order of operations wrong and the container can sit at the port with a test report that nobody can use.

In short

The order of operations

Six steps, in this order. Each one is someone else's job until the goods land, which is why buyers lose time: they ask the factory to do steps they cannot do, and discover the gap at the port.

StepWho does itWhat it is
1. Check the controlled listImporter / agentConfirm the appliance is on the list that needs a CoA, in ST's Guideline for the Approval of Electrical Equipment (GL). Not every electrical item is controlled.
2. Produce a test reportFactory + accredited laboratorySafety testing to the applicable MS IEC 60335 series standard for that appliance type.
3. Apply for the CoAImporter, or an applicant already registered with STOnline at ST's e-permit system. Regulation 97 of the Electricity Regulations 1994.
4. Import and clear customsImporterThe CoA is what lets the shipment proceed; the goods are still not sellable.
5. Consignment testImporter, at SIRIMAfter customs clearance, the importer submits the consignment through SIRIM's e-CEE system for the batch test.
6. Label and sellImporterThe ST-SIRIM label is affixed to the equipment. Regulation 98 requires it before the goods are distributed or sold.

Source for steps 3–6: the Energy Commission's own CoA FAQ (linked at the bottom). Read it before you argue with a broker.

Who can hold the approval

The CoA is issued to a registered applicant. ST's guidance is that applicants must already be registered and hold a Certificate of Registration (CoR). A Chinese manufacturer is not the importer of record in Malaysia and normally has no CoR, so it cannot obtain your CoA for you.

This changes what you ask the factory for. You do not ask for "the SIRIM certificate". You ask for the test report, the model list it covers, and the nameplate data — then you (or your Malaysian entity or agent) apply for the CoA in your own name.

The test report is the part that breaks

A test report is only useful if it covers the exact configuration you import. Reports fail buyers in four ordinary ways, and none of them are the laboratory's fault.

We ask the factory for the report before sampling, not after the order. If the model reference does not match the invoice, it is cheaper to fix the reference than the shipment.

What happens after the container lands

The CoA gets the goods through import. It does not make them sellable. After customs clearance the importer must submit the consignment for a SIRIM consignment test, then obtain and affix the ST-SIRIM label.

This is why a factory cannot pre-label goods in China: the label is tied to the consignment test on the arriving batch. Any supplier offering to ship goods with the ST-SIRIM label already applied is either describing a different scheme or describing something you should not rely on.

Practical consequence for planning: the label step happens after the goods arrive, so the release-to-sale date is not the arrival date. Plan your retail launch around the label, not the bill of lading.

Five places shipments stall

These are the failures we see in the category, in rough order of frequency. Each one is cheap to check before the order and expensive to fix after the vessel sails.

What we check, and what we do not do

We are a sourcing and consolidation company. We do not issue Malaysian approvals, and we do not pretend a Chinese test report is one. What we can do is make the factory's evidence match the model you import, and tell you early when an approval has to sit in your name.

Categories this applies to

Electric oven · Air fryer & multi-cooker · Induction cooker · Stand fan

Buyer questions

Is SIRIM certification mandatory to import electrical appliances into Malaysia?

The mandatory instruments are the Certificate of Approval (CoA) under the Electricity Regulations 1994 and the ST-SIRIM label. SIRIM QAS International carries out testing and runs the consignment service, which is why buyers call the whole thing "SIRIM certification". Buying the test report is not the same as holding the approval.

Can the Chinese factory apply for the CoA on our behalf?

Only an applicant registered with the Energy Commission (holding a Certificate of Registration) can apply. In practice the Malaysian importer applies. A factory that says it will "send you the CoA" is usually promising something it cannot issue.

Do we need a CoA for every shipment?

No. The CoA follows the approved model and the applicant. The consignment test follows each shipment, and the label is produced at that point.

Can we use a CB report or an IEC report instead of local testing?

The CoA application needs a test report from an accredited laboratory, and acceptance of particular schemes is a question for ST and the testing body, not something we will assert for you. Send us the report you have and we will tell you what to ask them — do not assume a report from another scheme is accepted.

How long does the approval take?

It depends on whether the controlled-list check is clean, whether the test report covers the exact model, and the queue at ST and SIRIM. We do not quote a number we have not verified for your case; the honest answer is that the timeline is set by document completeness more than by anything else.

Does an electric oven need an energy-efficiency label in Malaysia?

Some appliance categories fall under ST's energy-efficiency rules in addition to safety approval. Check the current schedule for your exact category before shipping — the safe assumption is that safety and energy are two separate questions.

Primary sources

Checked 2026-10-17. Rules change; verify with the authority before you ship.

Ask about your product

Not sure whether this applies to what you are buying? Send the specification and we will tell you what has to be in whose name — request a quote, or email sales@xinhuichuan.com.